DM Sans vs Poppins

Two sans-serif faces, set live below in their own letters — then the honest take on which to pick and when.

The quick brown fox 0123456789

DM Sanssans-serif

Colophon Foundry, Jonny Pinhorn · 2019 · weights 400, 500, 700

The quick brown fox 0123456789

Poppinssans-serif

Indian Type Foundry · 2014 · weights 300, 400, 500, 600, 700

At a glance

Geometry
Restrained, low-contrast
Pure, circular
Best role
Headings + body / UI
Bold headlines
Scripts
Latin
Latin + Devanagari
Designer
Colophon Foundry, 2019
Indian Type Foundry, 2014

DM SansPoppins

The honest take

Both are geometric sans faces with a friendly modern feel, but at different scales of geometry. Poppins (Indian Type Foundry, 2014) is near-pure geometry — circular bowls, monolinear strokes — which reads big, round and cheerful and is a favourite for hero headings; it also covers Devanagari. DM Sans (Colophon Foundry, 2019) is lower-contrast and more restrained, with slightly smaller counters and a tidier, more UI-appropriate rhythm that behaves better in body text and interface labels. Choose Poppins for bold, rounded, approachable headlines and marketing type. Choose DM Sans when you want geometric warmth that still works across a whole product — headings and body alike — without the roundness dominating. Poppins is the louder display face; DM Sans the quieter workhorse.

The x-ray

Same size, same baseline — DM Sans over Poppins. Where they agree the strokes merge; where they argue, fringes.

Hamburgefonstiv

“Hamburgefonstiv” is the type designer's test word — it carries most of the shapes that give a face away.

Read more

More about each face: DM Sans · Poppins